Tales from ‘the heart of modern misogyny’
The Daily Beast unmasking of a New Hampshire House member as the founder of a notorious online forum that has been called “the heart of modern misogyny” sent shockwaves through the state’s political community. The governor, House speaker and GOP party chair all called on Rep. Robert Fisher (R-Laconia) to resign and last week the Republican-led House voted 307-56 to review Fisher’s actions for possible sanctions.
In a Laconia Daily Sun column, Fisher implicitly acknowledged his role in creating the forum when he explained and defended comments attributed to Reddit user pk_atheist in Bonnie Bacarisse’s detailed investigation. The previously anonymous Redditor is the founder of The Red Pill, which bills itself as a forum to discuss “sexual strategy in a culture increasingly lacking a positive identity for men.”
Fisher’s defense pointedly omitted any mention of The Red Pill, either his role in creating it or his ongoing involvement in the community. He will have a chance to expound on that Tuesday when he appears before the House Legislative Administration Committee. Here’s what we found.
‘Friends, I am stepping down’
On January 4, 2013, pk_atheist handed off the role of The Red Pill moderator to RedPillSchool, a Redditor whose account had been created just 17 minutes before the message from pk_atheist.
“Friends, I am stepping down,” he wrote. “Thanks for the great month.. this place has really grown and I’m excited for its future. Unfortunately due to circumstances I won’t be bringing up here I am officially stepping down as a moderator and will no longer take part in any way with this community.”
“But don’t worry..” pk_atheist wrote. “I leave you in the very capable hands of /u/redpillschool. I have been talking with him over the past few weeks and he is more than prepared to continue taking the community in the same direction. So long, and thanks for a memorable experience.”
“Don’t worry… I promise to fill the void!” RedPillSchool chimed in. “Pk and I are on the same page.”
Over time, some Red Pillers conflated the two aliases and referred to RedPillSchool as the forum’s founder. For example, pickup artist Daryush “Roosh V” Valizadeh introduced The Red Pill to his blog’s readers by writing, “The Red Pill subreddit was created by an anonymous individual who goes by the handle RedPillSchool.”
When “The Red Pill Sidebar” was published in 2015, a post that had been written by pk_atheist in November 2012 to introduce the forum was included – but it was now attributed to RedPillSchool. RedPillSchool thanked the member who assembled the collection and he placed a copy on a Red Pill website “so it doesn’t disappear one day.”
In that same discussion, RedPillSchool recounted a date he had with a women’s studies major who was familiar with The Red Pill and “went on and on about how refreshing it was to go on a date with a guy who was nothing like that. … I told her that I created the forum and actually hated women. She laughed and ordered another round. I don’t think people would believe me if I did go public. Lol”
RedPillSchool made an explicit effort to refrain from providing personal details that would threaten his anonymity. In 2013, though, he did confirm his age as “30 +- 2 years.” (Fisher was 28 at the time.) In a Guardian interview he also confirmed that he is “white, atheist [and] conservative” (though admittedly, that likely applies to most Red Pillers).
RedPillSchool does occasionally repeat the story that he inherited The Red Pill from its founder, pk_atheist. “The sub itself was handed over to me early on,” he wrote last year, “I had had a lot of long conversations with the founder who went on to bigger and better things and he trusted I would run the forum well.”
But in a Guardian interview, RedPillSchool changed his story and said that he was the creator of The Red Pill. In the unabridged version of the interview RedPillSchool posted online, he told the reporter that he had been moderating the subreddit “since the red pill’s inception.”
RedPillSchool described the events that led him to create the site. “I got started when I stumbled upon a few manosphere blogs and realized there wasn’t really a good forum for discussion on masculine topics,” he explained. “I noticed the attitude of women in the dating market was very negative, it was a terrible experience. So that led me to researching others’ experiences which led me to the mansophere, and eventually theredpill.”
(The Guardian piece referred to RedSchoolPill as “Morpheus Manfred.” RedPillSchool explained: “A few years ago was my first big interview, it was BBC world News. I needed an email, quickly. So I made a GMAIL, and it needed a name, so I figured, let’s try Morpheus. You know, for obvious reasons. They needed a last name though, so I just thought Manfred sounded kinda righteous. Didn’t realize they’d read my ‘From’ line on the email and announce me as Morpheus Manfred on the air. Since then I just kept it for consistency’s sake.”)
‘We are the Puerarchy’
As The Red Pill grew, RedPillSchool was instrumental in rolling out a series of Red Pill-related websites – all with a connection to Fisher.
The original administrator’s email address for each site was Fisher’s personal email address – the same email address linked to his campaign website, his band website and included in Fisher’s letter of complaint to the PUC – and are all hosted on servers in Orlando, Florida. (Fisher once told Redditors that he is “personally spending thousands of dollars to co-locate [computer servers] in places like Florida.”)
The websites include trp.red (email), a Red Pill-related social media platform; forums.red (email), an archive of the Reddit Red Pill subreddits; feministvictims.com (email), a fundraising site for “victims of feminism;” and puerarchy.com (email), RedPillSchool’s blog.
Puerarchy.com is also linked to Fisher through a Google Adsense account. The website shares a Google Adsense publisher ID with insideNH.com, a website authored by Fisher and Rep. Nick Zaricki (R-Goffstown) where the legislators discussed issues related to their work in the New Hampshire House. (The insideNH.com domain name expired last month and the site is now offline.) Ad revenue from the two sites is directed to the same user’s account.
Puerarchy.com made its debut in the summer of 2013. The word “puerarchy” was coined by the author of The Manosphere: A New Hope For Masculinity, Ian Ironwood, to describe “the evolution of male values and masculine goals toward a more selfish, self-oriented and unashamedly masculine perspective.”
RedPillSchool embraced the notion as a battle cry: “We’re going to eat pizza. We’re going to play videogames. We’re going to look at porn. We’re going to fuck every bitch we can. And we’re never going to ‘grow up,’” he wrote. “Some of us may make brilliant amounts of money. But one thing’s for sure: what we do is for us- and we’re not going to share. … Honor is dead. Long live the Puerarchy.”
In addition to news and discussion, the site hosts an interactive, text-based game: Slut Quest. It’s a sendup of Depression Quest, the game by female game developer Zoe Quinn that was at the center of the Gamergate controversy. The Slut Quest storyline is a typical Red Pill trope: a woman who has sex with men to advance her career and threatens to accuse them of rape if they don’t accede to her demands. “Slutquest was my crowning achievement,” RedPillSchool wrote.
Feministvictims.com was launched in response to the Andria Richards controversy that resulted in a male tech employee losing his job after she overheard him making an off-color remark. A Huffington Post write-up included a quote from RedPillSchool explaining why he believed the new site was necessary. “Unfortunately in today’s climate, being a man has become a financial liability,” RedPillSchool wrote. “Say the wrong thing in the wrong place and you can find your entire life ruined. Destroyed.”
“Feminists have fought for equality, but now they’re out for our rights,” he continued. “They’re destroying us financially. They’re trying to tear apart our families. We’re saying that enough is enough. No longer should men fear masculinity.”
‘I won’t deny that the language is colorful’
When interviewed by Guardian’s Stephen Marche about The Red Pill’s notorious reputation as a misogynistic cesspool, RedPillSchool said, “I won’t deny that the language is colorful and there’s a lot of emotion expressed by the men on the forum.”
“I would argue that the definition of misogyny isn’t really very concrete, that much is labeled as such because it’s inconvenient. So, let’s say there’s a guy who just says ‘well I hate women.’ I think that’s textbook misogyny and, in fact, we let them say that,” he continued. Because there’s nowhere else for a man to blow off steam. … The endgame of our advice isn’t to hate women. It’s to understand them so you can stop being so darn frustrated by them.”
“If a guy came on and talked about actually hurting women or plotting to harm them, we’d remove them and possibly contact authorities if there was any risk of an immediate threat,” he insisted. “But this is the one place where men have the freedom to throw around ideas, vent, and discuss openly with other men.”
RedPillSchool denied the forum promotes rape culture. “There’s no discussion of rape strategies. It’s antithetical to our entire purpose, which is to find a way to become attractive enough that women will want to be with us,” he said. “If the group was seriously pro-rape, there simply wouldn’t be a discussion on building attraction. We’d just take ‘em all by force.”
“There have been probably a handful of comments I’ve removed over the past three years,” he continued, “and they’re usually one-offs by trolls who want to make the group look pro-rape. They’re banned and removed, since that is strictly forbidden in our forum rules.”
On the other hand, RedPillSchool has endorsed the subject of rape as “a great marketing gimmick.” In a post summarizing the “Red Pill state of affairs” written last year, RedPillSchool praised pickup artist “Roosh V” for the attention garnered by his plans for an international meet-up that was condemned as a “make rape legal” rally by detractors. The American blogger is best known for a 2015 article in which he proposed legalizing rape – a piece he said was a “satirical thought experiment” and “not to be taken literally.”
“I really can’t fault him for the play that he made,” RedPillSchool wrote. “Some clever statements about rape that could be played off with the plausible deniability of satire, but gaining international attention on the sound bites. He was able to scare feminists and women in every major city, convincing them that big, bad rapists were coming to town to meet, plot and fester in the underbellies of their streets.”
‘The wrath of vitriolic women’
RedPillSchool has apparently been keeping a close eye on the Fisher unmasking and the subsequent reactions. The day Fisher’s response to the Daily Beast article was published by the Laconia Daily Sun, RedPillSchool posted a link to it on a Red Pill-related site. “I just got sent this by somebody on [Reddit],” he wrote.
Saturday, he addressed the unmasking, referring to it as “the recent doxxing of an alleged redpill founder.”
“Knowing the truth and living by it was not enough to save that man from the wrath of vitriolic women,” RedPillSchool wrote. “He stands as a testament to what happens to men who stand alone: They get torn down. Had he not built his own support structure, it could have been the end of his career.”